Experienced operators unlocking opportunity for your business
Your partner for Asia market access and internationalization
Unlocking Asia market access
Asian growth markets offer tremendous opportunity - and unlimited complexity. We navigate your market entry, expansion, product launches and corporate developments with you and for you.
Unlocking international markets
International markets play by different rules, have different norms and unique customer codes. We guide you as you evolve and adapt your organization to set yourself up for global success.
Our Services
Top of Funnel
Powerful sales materials, visibility & lead generation
Product-Market Fit
Connecting product/tech with the market, filtering market feedback, product iteration
Customer Success
Partnering with customers to manage local requirements, identify painpoints and optimize product use
Brand & Marketing
Setting you up with a brand, reputation and an effective marketing strategy that boosts your sales and succcess
Our 4 Week Market Access Sprint is the foundation for your success in a new market. Each week builds on the next: right insights, right approach:
Where to Play?
Market segmentation
Insights meetings with industry contacts
Identify the opportunity
What to Pitch?
Craft a sharp value proposition tailored to your target customers
Explore potential government angles and opportunities
Who to pitch?
Develop your ideal customer profile
Map targets and connect with multipliers
Identify potential partners
First contact
Narrow down top targets
Approach for meetings
Evaluate response and adjust approach
Who we are
Blue Bonobos is a hands-on consultancy that brings together experienced operators to unlock opportunities for you.
Blue Bonobos Founder Moritz Kaffsack has spent more than 15 years leading companies and teams through the challenges of entering new markets, getting to product market fit, driving digital transformation and dealing with disruption. Most recently he was leading global business development, marketing and customer success for an Allianz-backed digital health venture. He mentors startups at several cross-border accelerators.
Along the way Moritz found that assembling fractional teams with diverse skillsets is a gamechanger. At Blue Bonobos, he brings together the right operators for every project, by required skillset and fit - on a project basis, as fractional leaders or as advisors. In addition to partnerships, he leverages his own networks: In 2019 he co-founded the fluid collective, a global network of specialists that empower companies to navigate an increasingly fluid world. In 2023 he founded Portfolio Careers in Asia, a community of senior professionals diversifying their careers.
Get in touch with us - we look forward to it!
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